Keith told the audience what Jones was like and described him as a "great guy and the face of country music everybody recognized." He also reminded the younger generation in the audience to "look him up online."

A few seconds later, he launched into the musical portion of his tribute; "here's a little something you might recognize," he said before strumming the chords to Jones' classic hit "She Thinks I Still Care." Keith would later play his rendition of "White Lighting," another one of Jones' memorable hits.