Want to give the gift of Taylor Swift? You could just give your loved one a CD or you can head to Target and pick up the latest greeting cards "written and inspired" by Taylor Swift. We're not quire sure how that inspired part works, but here is the announcement.On the back of every card, a numbered butterfly icon helps card enthusiasts and fans alike collect all of the latest greetings. Now through early November, fans can capture butterfly numbers 56-73, 18 cards total, only in the Target greeting card aisle.
Keeping with the "traditional with a twist" look that fans love, the latest selection provides birthday greetings featuring yummy cupcake and ice cream treats, and friendship cards that speak about the best days being spent with someone we love. The collection is exclusive to Target and is just in time for Taylor's third album release on October 25, 2010.
"We love how the butterfly icons have caught people's attention," states Lindsay Kalback from Taylor Swift's brand management team at American Greetings. "We hear from people all the time that they're looking for a specific number and are inquiring where to buy them, and now they have even more of an opportunity to find them at retail. The 18 cards that are in Target are sure to keep these greeting cards enthusiasts happy as they continue to feature Taylor's words and emotions, which are so honest and relatable, making them perfect for sharing with all of the special people in their lives."
The Taylor Swift greeting card collection can be found at select American Greetings' retail partners throughout the United States, Canada, Mexico, the United Kingdom and online at americangreetings.com. By fall 2010 products will be sold in the Australia, New Zealand, and US military bases worldwide.
