Why You Can't Get Good Concert Tickets At Face Value
03/10/2009
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(antiMusic) The Lefsetz Letter posted a must read rant last week which should anger any concert goer who plays by the rules because it appears you may be getting screwed by Ticketmaster (that's not new news we know). Here is part of that editorial: I had a long conversation with a promoter who told me that with regard to a show he was promoting, Ticketmaster was guaranteeing the secondary market for the act.Let me explain this to you. A certain number of tickets are pulled from the manifest and ultimately sold on TicketsNow. Ticketmaster guarantees a certain gross payment to the act for these tickets, far in excess of the usual payment per ticket. If the tickets don't sell at the predicted high prices? Too bad for Ticketmaster. Blame the acts for this. Ticketmaster Is taking the heat. It bothers me that the traditional press and concertgoers are too stupid to see the truth here. Irving said at the House hearing that only 80-85% of the tickets to a show are ever sold by Ticketmaster. The question is, where do the remaining 15-20% go? - Read on
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