Nin Label Fan Rip Off - Top Story of 07
12/28/07
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[originally published 05/23/07](Blabbermouth) Australia's Herald Sun recently conducted an interview with NINE INCH NAILS mainman Trent Reznor. A few excerpts from the chat follow: Trent: … I steal music too, I'm not gonna say I don't. But it's tough not to resent people for doing it when you're the guy making the music that would like to reap a benefit from that. On the other hand, you got record labels that are doing everything they can to piss people off and rip them off. I created a little issue down here because the first thing I did when I got to Sydney is I walk into HMV, the week the record's out, and I see it on the rack with a bunch of other releases. And every release I see: $21.99, $22.99, $24.99. And ours doesn't have a sticker on it. I look close and "Oh, it's $34.99." So I walk over to see our live DVD "Beside You in Time", and I see that it's also priced six, seven, eight dollars more than every other disc on there. And I can't figure out why that would be. Herald Sun: Did you have a word to anyone? Trent: Well, in Brisbane I end up meeting and greeting some record label people, who are pleasant enough, and one of them is a sales guy, so I say "Why is this the case?" He goes "Because your packaging is a lot more expensive". I know how much the packaging costs — it costs me, not them, it costs me 83 cents more to have a CD with the colour-changing ink on it. I'm taking the hit on that, not them. So I said "Well, it doesn't cost $10 more." "Ah, well, you're right, it doesn't. Basically it's because we know you've got a core audience that's gonna buy whatever we put out, so we can charge more for that. It's the pop stuff we have to discount to get people to buy it. True fans will pay whatever." And I just said "That's the most insulting thing I've heard. I've garnered a core audience that you feel it's OK to rip off? F--- you." - more on this story 
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